Son and Daughters

Acquisition of the assets of a German Kids Fashion Business out of insolvency



Transaction background


  • Son and Daughters filed for insolvency in May 2020. GA Europe partnered with a formal owner in the bidding process where GA Europe’s going concern concept was selected as superior to the alternatives: a strategic bidder and a ´liquidator´.
  • GA Europe  acquired significant assets of Son and Daughters and implemented an restructuring process in six Months. In parallel Son and Daughters NewCo was set up and a new assortment, marketing and POS approach was designed by the
    former owner.

Operational details


  • GA Europe took over 15 stores in Germany.
  • GA Europe traded out all existing stock and closed 5 unprofitable stores.
  • GA Europe has recruited new employees to ensure sufficient and flexible occupation in the branches.
  • GA Europe executed its proven trade out programme including discount/stock management, POS signs, and a guided in-store trade out process.
  • GA Europe was in control of cash management.



  • The purchasing price paid by GA Europe settled all insolvency creditor claims.
  • GA Europe and NewCo worked closely together to shape a restructuring plan.
  • GA Europe executed the restructuring plan and NewCo took over operations successfully by the end of the year.